September 15-17, 2026 | San Francisco, CA & Salesforce+
Agentic AI for service, field service and professional services.
Come meet the team who built it and runs on it daily.
WHY MEET WITH DIABSOLUT AT DREAMFORCE
We proved it on ourselves first
VET YOUR AGENTIC PLAN
You want an agentic AI plan that survives contact with your existing systems.
COMPARE NOTES WITH PEERS
You’re running field service, PSA, or ERP on Salesforce or Certinia and want to know what’s really working for your peers right now.
FIND THE RIGHT PARTNER
You want a partner with the track record to match the ambition — 20+ years delivering on Salesforce as a Summit Partner, and Certinia’s 2025 Partner of the Year.
SPEAKER SESSIONS
Our team's speaking this year — where to find us on stage
Speaker
Uriah Hakala
SVP, Professional Services
Date: Tuesday, September 15, 2026
Time: 2:00 PM – 2:20 PM PDT
Location: Moscone Center – Theatre Session
See how consulting firm Diabsolut used Certinia Staffing Agent on AgentExchange to automate project scoping and staffing directly inside Slack, drastically cutting down six-month project cycles.
Speaker
Nana Gregg
Senior Solutions Architect
Date: Thursday, September 17, 2026
Time: 10:30 AM – 11:15 PM PDT
Location: Moscone West, L2, Community Networking 2
AI can do a lot — but it will never be you. In this honest and open conversation, we’ll tackle imposter syndrome head-on and help you recognize and vocalize the irreplaceable value you bring.
Speaker
Nana Gregg
Senior Solutions Architect
Date: Wednesday, September 16, 2026
Time: 10:30 AM – 10:50 AM
Location: Moscone West, L2, Trailblazer Theater
The agentic world demands technical and interpersonal skills. Discover three elements of project success — and leave with techniques to build your confidence, credibility, and impact in your work.
Speaker
John Pettifor
SVP, Innovation & Industries
Date: Thursday, September 17, 2026
Time: 2:00 PM – 2:40 PM
Location: Moscone West, L3, Room 3014
AI agents are multiplying across every team and platform. Learn how Agent Fabric helps you build a single control plane to see, control, and govern them all.
HOSTED CONVERSATIONS
Step away from the crowd
THE DIABSOLUT TABLE
Pull up a chair at Certinia's Fogo de Chão home base.
Looking for a little breathing room between Dreamforce sessions?
Our table is open for relaxed, one-on-one conversations with the Diabsolut team. Stop by to talk Salesforce, Certinia, AI, service operations — or whatever is top of mind.
201 3rd Street, San Francisco, CA 94103 — just steps from the Dreamforce campground.
VIP LUNCH & DEMO
Live agentic enterprise demo.
Exclusive on purpose, with only a handful of seats.
Join us Tuesday, Wednesday, or Thursday for one of three one-hour seatings (11am–12pm | 12–1pm | 1–2pm).
Enjoy premium cuts, fresh seafood, and cocktails while seeing Agentic Service and Agentic Enterprise in action.
Can’t make lunch? Join our demo-only session Tuesday or Wednesday from 3–4pm.
CERTINIA CAMPUS & INDUSTRY ROUNDTABLE
What's stopping your services org from going agentic?
Rachel Chand
Senior Director, Solution Engineering
Jessica Lochmann
Senior Solutions Consultant
Jeff Davis
Outcomes Advisor
Date: Wednesday, September 16, 2026
Time: 12:00-1:15 PM
Location: Private dining room, Fogo de Chão | 15 seats
Every services org says they’re moving toward AI-enabled operations. Maturity looks nothing alike from one to the next. Join Diabsolut and Certinia professional services executives for a slide-free lunch conversation about where organizations stand today: what’s automated, what’s still manual, and what’s blocking the next step. We’ll draw on our own experience running Certinia’s Veda AI across staffing, delivery, and customer success—including our own Staffing Agent results.
BREAKFAST & NETWORKING
FOR SMALL BUSINESS OWNERS
Closing out Dreamforce with MuleSoft
Dreamforce’s last morning deserves a good send-off. Join us Thursday, September 17, from 8–9:30am PDT for the MuleSoft Breakfast, where John Pettifor sits down for a fireside chat on Diabsolut’s own path to becoming an agentic enterprise, alongside a look at how Agent Fabric helps you discover, orchestrate, and govern AI agents. Coffee, good food, and real conversation before you head home.
OUR TEAM
A full team, ready to talk strategy
Stephen Timms
Chief Executive Officer
John Pettifor
Senior VP, Innovation & Industries
Uriah Hakala
Senior VP, Professional Services
Naeem Khalid
Country Manager, UK & Ireland | VP, Customer Success
Michelle Stute
Senior Director, Marketing
Rachel Chand
Senior Director, Solution Engineering
Jeremy Telycenas
Director, Partner Alliances
Nana Gregg
Senior Solutions Architect
Jessica Lochmann
Senior Solutions Consultant
Michael Smith
Senior Solutions Consultant
Andrew Park
Outcomes Advisor
Jeff Davis
Outcomes Advisor
Shmuel Pressman
Outcomes Advisor
Stephen Sugumar
Outcomes Advisor
Become an Agentic Enterprise
Modernize what you've already built. Move faster because of it.
AGENTIC ENTERPRISE
Becoming an Agentic Enterprise doesn't start or end at Dreamforce.
If you want the fuller picture — how we define an agentic enterprise, what it takes to get there, and what we’ve learned building these systems for clients and ourselves — our agentic hub has all the insights and resources you need to get started.
CONTACT
Questions before the show, or trying to find us once you're there? Start here.
Jeremy Telycenas
Director, Partner Alliances
jtelycenas@diabsolut.com
416.901.9385
Michelle Stute
Senior Director, Marketing
mstute@diabsolut.com
949.632.3652
www.diabsolut.com